Join the “Nature Exchange” – Get Exclusive Content

Get your children exploring the outdoors with Nature Exchange! Our seamlessly-integrated platform merges physical adventure and digital engagement to motivate outdoor play and skill building. Children can log their findings via our intuitive app, while also connecting with an active online community for feedback and inspiration. Perfect for parents wanting to encourage a love for the great outdoors!

Why Join The “Nature Exchange”?

Join a growing network of garden and nature enthusiasts

Increased Interaction

Using your mobile device to record the plants and animals seen in the garden increases the time spent outdoors looking. You can earn rewards, connect with friends and compete for the most diverse and healthy ecosystem.

Learn from the network

Connect with others, follow us on Instagram.

Unlock the ability to sell your compost and garden waste

Sell your compost and garden waste to us at £2.00 per pick up of a full green wheelie bin. (Offered in Stratford Upon Avon Only)

Get a nature score

Unlock the potential to earn your own carbon credits through Wills Wild Lab. All carbon credits earned are invested into renewable energy and re-wilding projects.

A flower meadow

By letting the grass grow and introducing these flowers, you provide a rich nectar source and vital cover for small mammals and invertebrates, instantly boosting biodiversity

Vertical Habitats and Native Hedging

Biodiversity isn’t just on the ground; you must add vertical complexity. While the wildflower meadow and pond handle the horizontal space, this final scene highlights two critical vertical additions.

The Pond or Boggy area

Introducing a permanent water source is single-handedly the most effective way to attract wildlife. Critters need to drink, bathe, and breed. This scene shows the addition of a large, multi-level wildlife pond.

Why get a nature score?

Opportunities for improvement

The nature score will reveal how optimised your garden is for life.

A high nature score garden, example of bio diverse garden in the uk
example of 1 million homes with bio diverse gardens

The results at scale are impressive

Together we all have the power to make a difference to our climate. With 1 million high nature score gardens the results are below:

250,000km of connected wild life corridors

30% improvements to native species

-2.5 degrees urban cooling

15% more carbon sequestered

Earn Carbon Credits

By showing Wills Wills Lab what your garden looks like and that you are actively pursuing a higher nature score, we can apply for carbon credits and invest the proceeds into local re-wilding projects.

Example of 30m squared garden and how much carbon it can offset

Ways to Improve your Nature Score

Start improving your garden today and make a difference to your own environment.

Build a Pond

150 Points

This product is designed with top-notch features for maximum performance.

Create a Rokery

$39.99

This product stands out for its premium craftsmanship and utility.

Create a wild Flow Meadow

20 Points

This product provides outstanding quality and exceptional value.

Product One

$39.99

This product is designed with top-notch features for maximum performance.

Vertical Hedges or Walls

100 points

This product ensures superior reliability and unmatched functionality.

Product Two

$19.99

This product provides outstanding quality and exceptional value.

Once you’ve built your pond, you’re part of the club!

Every pond is a unique ecosystem and design tailored to you by you. See how others have built their pond below. Send us a picture of your pond to join our frog champions!

New Species

The average pond can support up to 100s of species.

Extra flowers pollinated

Pollinators use ponds to drink, a bit like a petrol station, refuelling to travel further.

New Hedgehogs

Hedgehogs use ponds as a water source, especially in the summer. However, ensure your pond has sloped edges or a ramp to they can climb out if they fall in.

New Frogs

On average, our 1x1m ponds should be able to support 6+ frogs throughout the seasons.

See how other’s ponds are doing below!

Discover the adventures our frog champions have been on.

Tom Baxter (Leamington Spa)

Date built: 01/04/2026

Number of Frogs: 2

Age: 11 years

Wills Wild Lab Life Rating: 4/5

Reyansh Bakshi (Reading)

Date built: 14/03/2026

Number of Frogs: 0

Age: 12 years

Wills Wild Lab Life Rating: 4.3/5

Matilda Todd (London)

Date built: 14/03/2026

Number of Frogs: 4

Age: 10 years old

Wills Wild Lab Life Rating 4.5/5

How to become a pondy

How to join our network of pond enthusiasts.

Build a pond

Purchase one or more of our pond kits and build it in the garden. Be sure to read our set-up guide and instructions that come with the kit.

Optimise for life

Make a ramp, use old rain water to fill your pond, add plants and flowers around the area. ALSO! Make somewhere for animals to hide from predators. Read our “how ponds change through seasons” guide.

Send us a photo

Contact us to send us a photo of your creations. Include how you built it and what life you have seen in your pond so far!